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A leading high-performance paint protection manufacturer today (Tuesday 26 January 2016) announced its partnership with a prominent dealership solutions provider, in a hope to improve the quality of paint protection offered to customers.

Gtechniq, the brand responsible for the world’s leading composite ceramic paint protection, Crystal Serum, has teamed up with Reep Automotive to roll-out Gtechniq Platinum, a revolutionary paint protection system aimed at car manufacturers and dealerships.

Chris McDonald, CEO at Reep Automotive – the now exclusive UK distributors of the Gtechniq Platinum dealership system, said: “A Gtechniq Platinum protected car outperforms the more traditional dealer applied protection systems hands down, in our view it’s certainly the best sealant based system on the market and is guaranteed to improve customer satisfaction and retention.”

Crystal Coat, the paint protection included in the Gtechniq Platinum nano-scientific system, forms a chemical bond with a car’s surface making it scratch resistant, UV resistant, high-gloss and easy to maintain.

Gtechniq Platinum is the first dealership system on the market to offer interior antibacterial protection. With added BioCote® antimicrobial technology Platinum interior protection reduces bacteria found inside the car by up to 99.9%, making surfaces more hygienic as well as defending against degradation, odours and staining.

Platinum is not a product for the faint-hearted. The system has been designed specifically for those dealerships that want to improve the service they offer their customers and the quality of the finish of the vehicles that leave the forecourt.

Rob Earle, Gtechniq Managing Director, said: “We’ve been producing surface protection products here at Gtechniq for master detailers, using the latest science and technology, for over 10 years. Now, we are transferring our expertise to raise the standard of dealer-applied paint protection – which frankly doesn’t have the best of reputations, but 2016 is the year for change.”

Platinum protects paint, glass, wheels and the interior of a car, all with a fully supported 5-year guarantee. For more information visit

About Reep Group
Reep Group is a UK based specialist Automotive Dealer Services Group which holds the exclusive UK Distribution rights to some of the world’s finest brands in Car Care.

Gtechniq is a welcome addition to this enviable portfolio as a future quality champion in the Paint Protection Marketplace.

Reep Group not only have extensive distribution capability within the Automotive Sector but they are also unique in their approach to this growing sector offering a first class consultative approach to vehicle preparation and the ultimate incremental profitable revenue these products and services can drive.

Wax, Nano and Crystal Coat Sealants work alongside professional cleaning chemicals (car care, skincare and floorcare) together with Nationwide training of valeting and detailing staff and provision of the most advanced Paint Protection Films Nationally from LLumar and Xpel has driven the exponential growth of Reep Group in the Automotive Sector.

About Gtechniq
Gtechniq was born out of pure science, the love of cars and the desire to create the best car care products, with a focus on protective coatings – the cornerstone of our success.

In 2004, scientists at Gtechniq created a superior line of products aimed at perfecting all car surfaces. And over the last 10 years, these products have been continually improved to provide a range that outshines and outlasts the competition.
Our line of surface preparation and finishing products are designed to clean, polish, and protect all automotive exteriors, in a way no traditional wax applications can match.

The Gtechniq range includes composite ceramic coatings, leather protection, fabric protection, wheel and trim protection, shampoos and much more. For more information about Gtechniq, or to find an Accredited Detailer, visit

Media enquiries
James Shippen is the Marketing Manager of Reep Group Ltd
T +44 (0) 1423 860022 M +44 (0) 7879 334770